Persuasive Writing

In "Letter from a Birmingham Jail" Dr. Martin Luther King Jr. is very persuasive in his writings. He is defending he actions and doing so very well. He is upset about the recent and on-going racial divide in Birmingham, Alabama. People were criticizing his reasoning and actions for causing turmoil in Birmingham, when he himself is not from the town itself. He responds with the reasoning that "injustice anywhere is a threat to justice everywhere."  His way of persuasive speech is defending his actions and trying to convince people he was right. When looking at the websites for Goldman Sachs and Merrill Lynch, I found that there are several similarities and and differences between their styles of writings. One similarity is that they both try to convince you to choose them as your financial advisors. However, they have nothing to defend themselves for. They just try to convince you why you should work for them, they never mention their competition. They do not want you to look elsewhere so you could get an idea of the competition. Dr. MLK Jr. wanted you to know what the animosity was for and why he has stood up for what he believed in. In both cases, each writer was trying to persuade the reader to choose their side and negate the other side's opinion or stance. Dr. Martin Luther King Jr.'s speech was very moving and persuasive. I can understand why and how he was a leader who was capable of leading millions in a fight for a better society.